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Every way to take part in the European brewing adventure — for towns, elected officials and beer lovers alike.

Become a brewing Commune

Become a Brewing City/Commune and get the Brewing Commune label! 🍺🌍

🌍 In a world where tourism is essential to local economic development, make your commune stand out with beBeer. 🍺 

Join this dynamic European network and give your region and local brewing players the opportunity to shine on the European beer map. ✨

By becoming a member, your commune will enjoy many benefits:

1. An original European label:

Get the ‘Brewing Commune’ label and showcase your breweries, microbreweries, pubs and events.

This label, available in 1, 2 or 3 hops, highlights the intensity and diversity of your brewing heritage.

2. Increased tourist appeal:

Be visible in the digital guide to European brewing towns and attract beer lovers and curious tourists thanks to beer routes, your brewing walks or local events.

3. A European network for exchanges and partnerships:

Join a community of enthusiasts to share experiences, develop partnerships with other communes and benefit from visibility campaigns on a European scale.

4. A free opportunity to stand out:

Participation in the label is 100% free for members of the network. Give your commune European recognition that will attract residents and visitors alike.

5. Valuable support from beBeer ambassadors and friends

The beBeer ambassadors and friends in your commune will also help to promote the brewing sectors within the entire beBeer network.

🏆 A subscription tailored to all communes!

Whatever the size of your commune, beBeer welcomes you:

  • 🏘️ Communes with fewer than 10,000 inhabitants: €300/year
  • 🏙️ Communes with between 10,001 and 50,000 inhabitants: €450/year
  • 🌆 Communes with more than 50,001 inhabitants: €750/year

If administrative obstacles are preventing you from subscribing, local partners (tourist offices, local development agencies, etc.) may be able to help you with your subscription.

🍻Joining beBeer means:

  • Highlighting your brewing history and traditions.
  • Positioning your commune as a must-visit destination for beer lovers.
  • Strengthen your local economy while bringing your residents together around a shared passion.

Together, let's make your commune a destination of choice for beer lovers and curious tourists.

🌐 Find out more: www.beBeer.org

Become a beBeer Ambassador

Dear local councillors,

You are proud of your commune/city, and rightly so! Are you looking for concrete ways to promote it and boost its local economy? beBeer offers you a unique opportunity to raise your commune's profile beyond its borders. ✨

By becoming a beBeer Ambassador, you are not only supporting the local brewing world, but also positioning yourself as a key player in its development. Imagine your commune, its breweries, microbreweries, pubs and beer-related events, featured on the European map of the brewing world! 🌍

There are many advantages:

Local and international visibility: you will have your own ambassador profile in the ‘beBeer in your pocket’ digital app. You will be visible on the map and you will also be featured in the digital guide to Europe’s Brewing Cities and Communes.

  • Promotion of local heritage: on your Ambassador profile, you can showcase up to 10 brewing-related elements from your commune (craft breweries, microbreweries, pubs, brotherhoods...), which will be promoted thanks to you.
  • A unique gift: you will receive a free tasting glass and a local beer specially brewed for beBeer, a distinctive sign of your commitment.
  • A mark of distinction: you will be able to use the title ‘Local/regional ambassador for beBeer (+ the year)’ for one year, renewable. Your ambassador title will also be mentioned in the digital guide.
  • Support for an independent network: beBeer is a network that remains free of any commercial advertising related to the brewing world. Your support helps to promote local players, from hop growers to beer tasters.

How does it work?

Annual support is requested, tailored to your level of authority:

  • €85 for the municipal level
  • €150 for the regional level (NUTS 2 regions)
  • €200 for the national or European level

The annual membership fee is automatically renewed, allowing you to enjoy the benefits of being an ambassador year after year.

Don't wait any longer, elected officials! Whether you are a member of the majority or the opposition, it doesn't matter. Become the first beBeer ambassadors in your commune and contribute to its economic and tourist development. 🍻

Fill out the subscription form now and join the network of elected officials and European Brewing Cities. Click here.

All the information about the title of ambassador ▶️ ▶️ ▶️, is here



Become a Friend of beBeer

Join a unique community of beer enthusiasts and highlight the brewing actors in your commune/town. By becoming a Friend of beBeer, you contribute to promoting breweries, taverns, beer brotherhoods, and local events. Share your favorite places with pride, such as a neighborhood microbrewery or an authentic tavern, and see these spots gain recognition.

Becoming a Friend of beBeer means:

💬 Join a community of enthusiasts 🍺

Engage with fellow beer lovers about tasting ideas, brewing routes, or local events. With beBeer, you're not just sharing a beer, but a shared passion that brings people together.

🌍 Support the local economy and tourism

Your recommendations help attract visitors and boost the brewing activity in your town. By showcasing local brewing actors, you contribute to enhancing your town's reputation among craft beer enthusiasts.

💥 Position your town as a brewing commune/town.

Write to or contact your mayor or local elected officials to convince them to join the European network of brewing towns and earn the "Brewing Commune" label.

📋 Join beBeer today and receive your digital brewing ID card.

Click here to join the adventure: Become a Friend of beBeer 🍻


Become a Brewing Region

With over 300 regions, the European brewing world boasts more than 12,000 breweries and over 100,000 types of beer. 🍺 Each region can play a key role in promoting this rich and friendly local tradition. ✨

Through the regional Stirring Stock Price for European Brewing Regions, beBeer annually rewards concrete actions from regions in favor of the brewing world. Participation in this price is voluntary and is open only to European regions that are member of the network.

🎁 Join and enjoy exclusive benefits:

✔ Your region is highlighted in the digital guide of brewing towns and municipalities.

✔ Your region participates in the annual Fourquet Prize for regional brewing.

✔ Thanks to membership, your region has access to facilities to help communes join the beBeer network.

How to participate in the regional Stirring Stock Price?

👉 Participation is reserved for network members and is based on a contribution adapted to the size of your region:

  • Up to 500,000 inhabitants: €500
  • From 500,001 to 1 million inhabitants: €1,000
  • Over 1 million inhabitants: €1,500


👉 Click here to fill in the registration form and take part in the next regional stirring stock prize of the European regions! 🍺✨